6 strategies to find work after losing your job

coffee meetingBeing out of work is awful. No, that’s not entirely true. Feeling like you’re not being useful is awful. Not contributing to, or working towards your goals can really start to weigh down on you. And the longer it goes on, the more likely you are to have feelings of self-doubt ever finding work again.

When I found myself suddenly unemployed, I was devastated. But I couldn’t afford to stay devastated. There was too much on the line for my family and me. So I got to work right away trying to find more work. At the time, there seemed to be plenty of opportunities out there for me. I was working my network, getting calls for interviews, but nothing was sticking. No offers were coming through.

Interviewing is just like marketing. But instead of marketing a thing, you have to market you. And if you’re like me, this is extremely hard. You see, one of the things about being introverted for me is I’m not all big about tooting my own horn. I can communicate, educate, market, and write the heck out of a brand and its products and services, but ask me to do the same thing when the subject matter is me and my mind goes blank. Being your own worst critic has a lot of drawbacks.

Something had to change, and when I came to that self-realization things started to click for me. Following are six strategies to help get back to work. Read more of this post

Diversification: It’s not just for your portfolio

Operating your communications program in silos is a bad idea. But the death spawn of this shortsightedness is putting all your eggs in one basket; operate in a vacuum; living in a bubble – whatever you want to call it.

I know it seems crazy (who would do something like this?), but it does happen. When it does, it creates a business environment that is doomed to failure.

If there’s only one way for people to interact with your business, you are really asking a lot from a potential customer to find out about your products and services. It’s like using one finger to pick up a spoon. It may be possible, but why put yourself through all that extra effort when you have four more that can make the job so much quicker, easier, and effective? So make it easy for people to find you where they are looking. If you’re not, you can bet on it that a competitor is and that customer is likely going to find them first. Read more of this post

Follow

Get every new post delivered to your Inbox.